Tips for Great SurveysOur customer is the main data source. (…) it does not suffice for you to simply ask and believe you are getting a 100% honest and…May 31, 2021May 31, 2021
Customer JourneyCustomer journey is the first step to any work which has the goal to improve the customer’s experience — these are my tips to create yours.May 19, 2021May 19, 2021
CX for FoundersLast week I launched a challenge which I really liked, to type in the “name of an entrepreneur” followed by the word “customer” on Google.May 4, 2021May 4, 2021
Experiência do colaborador(…) a confiança é a base Neurocientífica do Engajamento.Apr 28, 2021Apr 28, 2021
CX is an infinite gameWe compete for something which’ll always be there, irregardless of the existence of our companies: the memories of our customers.Apr 22, 2021Apr 22, 2021
The CX’s customerWhoever ‘offers’ the experience to the customer is not the CX Team.Apr 22, 2021Apr 22, 2021
Data categories for CXWe know the interaction the customer has with your company is what determines which memory they will build about your brand.Apr 22, 2021Apr 22, 2021
Detalhes da experiência do clienteTrabalho com pesquisas que monitoram a experiência do cliente desde sempre. Na verdade, desde o meu segundo estágio, ainda na faculdade…Apr 21, 2021Apr 21, 2021
Details of the customer’s experienceWhen was the last time you were your own company’s customer?Apr 21, 2021Apr 21, 2021
